A partnership that includes one of the Valley’s leading retail developers and a nationally recognized affordable residential firm could bring a new 19-acre mixed-use community to the NEC of Broadway Road and 91st Avenue in Phoenix.
Owner Vintage Partners has submitted a rezoning request for the 19.46-acre site to allow for a 334-unit affordable multifamily community on approximately 14 acres and a more than five-acre retail development. The retail portion and overall development have been named Hurley Station.
Vintage Partners will develop the retail portion. Company officials have said they are evaluating the potential tenant mix for businesses that will best serve the area, which is located near the planned route for the future State Route 30 highway. Preliminary research has shown a demand for sit-down restaurants, neighborhood services and shopping.
For the residential side, referred to as Broadway Farms in documents submitted to the City of Phoenix, Vintage has partnered with St. Charles Town Company.
Vintage Partners officials said the apartments are planned to be designated affordable for residents earning 60% of the Area Median Income, but flexibility may be incorporated to allow for higher-income renters as well.
The multifamily component will be built first.
The City of Phoenix’s Estrella Village Planning Committee recommended approval for the development on Aug. 20. It will next be taken up by the Planning Commission on Sept. 5 before going to City Council for final consideration. (Source)