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ASU Gammage to Launch $16.2M Initiative

ASU’s Grady Gammage Auditorium. Photo credit:

By Kathy Shayna Shocket for Phoenix Business Journal

As ASU Gammage continues its 50th anniversary celebration, the Frank Lloyd Wright-designed performing arts center is launching a $16.2M capital campaign.

“The Golden Gammage Initiative,” targeting private monies, includes a capital improvements fund and a programming endowment. The major fundraising challenge is needed not only to improve the overall audience experience for the next 50 years, but to continue the center’s economic impact.

This silent phase of the fundraising campaign was seeded with major gifts from several philanthropists and foundations including the Kemper and Ethel Marley Foundation, Susan and Bill Ahearn, Laurie and Chuck Goldstein, Clyde Parker, George Brazil Home Services, Pat Langlin-Brazil, Margaret T. Morris Foundation, the late Jerry Appell and Ticketmaster.

The $1.2M already raised through the silent phase will fund “The Sound Project.”

The revamped sound system will occur this summer. The initiative also calls for $9M for much needed improvements that would add additional restroom facilities and increase the accessibility of the venue by adding elevators, allowing access to all levels.

Read more at Phoenix Business Journal